FISHER x AATIG -TAKE IT OFF

Crafting the music video for FISHER and AATIG's "Take It Off" was a groundbreaking journey fusing reality and imagination. We embedded a real-life arcade-style video game within the music video, with Fisher and Aatig immersed in gameplay within the real world. The visuals, designed to be both stimulating and mind-bending, guided Fisher through levels where each progression led to him taking off his clothes. The climactic finale portrayed Fisher stripped down to his undies, a endpoint of the surreal gaming experience. Seamlessly blending real-life footage, capturing Fisher's authentic reactions, with animation to create a visually dynamic narrative. The video also featured UFC stars Luke Rockhold and Marlon ‘Chito’ Vera, engaging in intense clashes into different visual realities. Additionally, the incredible dancer Jorgen Makena and yogi, Tawyne Janae showcased their artistry in a captivating fight and dance scene, adding layers of excitement and creativity to this multi-dimensional music video.